When we discuss driver retention, there are two important questions we need to ask ourselves. Why has it become so important and what impacts on driver retention?
As said before, the shortage of (good) drivers is one of the biggest issues in the industry. This is due to the fact that the new generation of drivers does not value the profession as highly. They see it as an inferior profession because of the perception that everybody needs to obtain an academic degree to be successful. This couldn’t be further from the truth. On the other hand, companies try to steal the best drivers from other companies by offering a better salary, better equipment and a better social plan.
The elements that have an effect on driver retention are:
There will definitely be other aspects that have an effect on your driver retention rate but these are the most important. When you take these aspects into account, there are 5 quick wins to improve your driver retention rate.
The 5 quick wins to improve your driver retention rate are:
In a lot of cases, an advanced fleet management system is the key to better driver retention.
You can not afford to ignore the driver retention issue. Fleet management systems have a lot of applications that contribute to better driver retention, while they make drivers’ life easier. Are you curious about how advanced your fleet management system is? We have developed a fleet management checklist that helps you to check if your system meets all the functions.
Download it here.